Inbox advertising': the display in the electronic inbox of advertising messages in a form similar to that of a real email constitutes use of electronic mail for the purposes of direct marketing within the meaning of Directive 2002/58
Pubblicato il 25/11/21 16:57 [Doc.9912]
di Corte di giustizia dell'Unione europea - UE


Corte di giustizia dell'Unione europea

Those messages give rise to a likelihood of confusion that could lead a user who clicks on the link corresponding to the advertising message to be redirected, against his or her will, to an internet site displaying that advertisement

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